Local Search for International SEO
Local search is a great way to get you noticed. In the US, local search is big business (and it even just recently had its own SEO convention in California). To find products and services near you, it’s handy to be able to type in a search like “carpet cleaning Minneapolis” or “bakery supplies Chicago.” [...]
Search Your International Search Engines
The US search market may be dominated by Google, with Yahoo! taking a chunk as well, but this isn’t always the case in other areas of the world. Google has presence in many countries, but these countries might also have their own search brands that are just as well known or even more preferred, especially [...]
Language Variations and SEO
Here’s a quick quiz: Can you tell which countries the following words are from? Zmorge Frühstück If you know any German, you’ll recognize Frühstück as the standard German word for breakfast. But perhaps you don’t recognize the first word? Zmorge is actually the Swiss German word for the same thing. The Swiss don’t use the [...]
Your International Keywords
I was recently doing some keyword research for a client that has a site targeted towards Mexico. I double checked the database I was using to see if it tracked Spanish-language searches in Mexican search engines. It said it did, but I still found the results my keyword database was giving me were almost totally [...]
Link Building Abroad
If you’ve done an SEO program for your website, you discovered the importance of link building. Link building is also an essential part of establishing your SEO program for your international sites. If you’ve only just begun thinking about an international presence, make sure to include link building as part of your overall plan. Here [...]
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