Bing-Yahoo Search Engine Expanding Internationally
Last August, Bing started powering Yahoo’s search engines in the United States and Canada. Now, for those of you outside North American (and more of you in it), the BingHoo hybrid has expanded into Australia, Brazil and Mexico, with Bing powering organic searches for Yahoo in those countries. The expansion is likely to continue into [...]
Continue ReadingImmerse Your Company into the International Internet Marketing Experience
Immersing your company into the international internet marketplace can be difficult without taking the right steps to do so. Put yourself ahead of the competition by learning how to sell your company on a global scale.
Continue ReadingTranslating Successfully: Suggestions for International Websites
Write content relevant to the country in which you are targeting with your website Understand the local consumer mindset Translate all sections of the website that you feel relate to your international consumer: e.g. title tags, alt tags, main site navigation, drop down navigation, downloadable PDFs, videos Prioritize your content in order to make your [...]
Continue ReadingInternational Brand Recognition
It’s important to develop brand recognition for your company. As an industrial company, you need to come up with an idea of how to best portray your products or company in a way that ensures it won’t be forgotten. The First Thought: Converting the Customer The best way to do this on a website is [...]
Continue Reading
















