Facebook + Built-In Search Engine = Total World Domination?
Maybe the situation isn’t quite as extreme as my title would indicate*, but there’s been some buzz lately that before Facebook goes public in 2012, they’ll be introducing a new, proprietary search engine to rival Google, Bing-Yahoo, and the rest. As Facebook overtook Google as the most-visited site on the internet last year, this could [...]
Continue ReadingSocial Network Use in Asia Pacific Markets
A recent study released by comScore, Inc. highlights the social networking usage of Asia Pacific for February 2010. Social network traffic is increasing and reaching a wider audience with more time spent online than before. The following graphs are pulled from the comScore website. Social Networking Reach and Engagement in Asia Pacific Markets February 2010 [...]
Continue ReadingFrench Ecommerce, Japanese Ads, and a Grass Mud Horse
It’s been a little while since I wrote about some of the latest news in international Internet marketing. Emarketer has released some great information this week about the expected growth of ecommerce in France; the growth of mobile Internet in the UK; and the Japanese perception of search advertising. There’s also some new insight from [...]
Continue ReadingTo Tweet or Not to Tweet
Twitter is fast becoming 2009′s buzz social media site. Microblogging has taken over and people are already taking Twitter vacations. Nobody knows for sure how many Twitter users there are, but TechCrunch last year reported that there were likely in excess of 3 million messages per day. That’s a number that can only have gone [...]
Continue ReadingInternational Social Marketing
Recently, a new report was released on the numbers of small businesses in the US using social marketing. Access Markets International (AMI) says that 5% of small business, or 300,000, are using social websites and strategies to promote their names, brands, and services. They expect that in the next 12 months, that number will rise [...]
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